So if you’re trying to build your health coaching business, you should invest in a logo, right? Not so fast…. If getting more clients is your goal, the first thing you must do is focus on your brand principles.
When I was looking to buy a home, my realtor told me there were only 3 things I needed to consider: Location! Location! Location! Of course, that’s not really true. But I got the point. Location is the most important thing when you’re buying a house because you can change …
Many health coach websites look fabulous, but they lack “marketing muscle” power. That means they won’t do much to help the coach get clients. Luckily, there are simple ways you can turn on your website’s marketing power! Now if your website Homepage is doing its job, the person coming to …
If you want your website to turn visitors into paying health coaching clients, then you need to know these 3 About page secrets. Because the problem many people make is they think the About page should include things like their bio, their credentials, their “story,” or their mission. But that’s …
One piece of marketing advice I hear a lot is that health & wellness coaches need to have an ideal client – aka a “niche.” But the truth is, some health coaches can build a successful coaching business without picking a niche. Don’t get me wrong. I’m a big fan …
There are a lot of different ways to market your health & wellness business. But if you want your marketing to do a better job getting you health coaching clients, there is one essential thing you need to include. In fact, it’s the key “success factor” in marketing yourself as …
Want a surefire way to stand out from other health coaches AND be irresistible to your future clients? Then you need to know your health coaching superpower! Your superpower shows your future clients why they’ll get the results they want if they work with you … even if other things …
One of the things many health coaches struggle with is their marketing. They just don’t know what will work best to help them get more clients. So I want to show you the #1 health coach marketing mistake I see and how to fix it. Now most of the time, …
Why you don’t have to be a health coach copywriter If you feel a little shaky about your writing, you’re not alone. Many of the health coaches, doctors, and wellness practitioners I work with feel uncomfortable about their writing. They confess that they: Procrastinate writing articles and blog posts Feel …
When I left the corporate world to started my business, I was starting from scratch. I mean, really from scratch. I had spent 29 years building brands like MTV, Nickelodeon, and The Sharper Image. But deep down I dreamed of being a writer. I knew it was hard to make …
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